I’m a designer and technologist with over a decade of experience in developing and innovating products, designing electronics and firmware, and leading a design studio.

With a robust background in crafting consumer goods, I've played a major role in conceptualizing and constructing innovative products for renowned companies such as Google, IKEA, Bowers & Wilkins, and more. The range of products I’ve worked on has been wide, varying from consumer facing products, AI driven interfaces to designing and fine-tuning high-end haptics for smart home control and mobile applications.

My passion lies in bridging the physical and digital realms, and I thrive in a multidisciplinary work environment. Over the past ten years, as I led and expanded FROLIC studio to a team of 10+ people, I prioritised staying intimately connected to projects. I consider this closeness crucial, as it ensures that designers, even when placed in leadership roles remain in touch with the dynamic landscape of design and technology, where developments unfold rapidly.

This approach left me not only with the essential soft skills for effective team leadership and creativity but also with a high level of proficiency in interaction and industrial design, electronics engineering, and embedded coding and prototyping.

My entrepreneurial mindset has driven me to initiate various projects. Alongside establishing a successful design studio, I successfully launched and scaled a weather app and spearheaded Crowded Cities, an initiative dedicated to fostering a cleaner world.

Following my decision to depart from FROLIC studio, I dedicated my time to delving deeper into the area of TinyML. I firmly believe that this exciting field holds significant untapped potential in the field of consumer electronics and user experiences.